Things You’re Looking For In Wholesale Jewelry Fashion Supplier? Are you in the fashion jewelry business? Bracelets, rings, or jewelry of any kind. If you are, then you should probably start looking into purchasing these products from a wholesaler. A wholesaler will not only save you a lot of time from constantly looking for fashion jewelry suppliers but purchasing a large number of items from them will ultimately save you money after a period of time. Also, it’s not a good idea for you to constantly switch suppliers of the products that you sell as this may affect the consistency of quality, the material that was used to create those lovely pieces of party bracelets you sold last month might not be the same with the one you’re selling this month. Both came from two different suppliers and that means potential loss of earnings because of the inconsistency of design and probably the overall quality of the material as well. Pro tip: In this business, there is definitely a lot of wholesale jewelry fashion and accessories, the trick is to find the top 3 ones that stood out based on your certain needs and budget. You want to find the ones that are able to give you a fair price on fashion jewelry and accessories but also tops at the quality of products you are looking for. Now, this may sound like a wishful thinking of some sort but there really are wholesalers that can give you the best of both worlds if you know where to look. Be careful of the ones that are able to price their items really low, as their products might arrive at a poor standard of quality on your doorstep. These are the ones who don’t really have a wide selection of products as well. An excellent wholesaler is the one that can offer you different options and releases new designs constantly—only means their products are widely popular that they can’t help but update their collection regularly. Where Can I Buy Wholesale Jewelry Fashion Wona Trading offers a wide selection of top-quality fashion jewelry products from bracelets, rings, and necklaces. They also sell other accessories for weddings and even beach items like sandals and tote bags. Virtually everything you’re looking for in your fashion jewelry business is here. If you’re looking into mixing things up a bit, Wona Trading has you covered. But if you’re more focused on improving your fashion jewelry business, the selection of items you’re looking for at Wona Trading is astounding. What’s great about Wona Trading is their selection of fashion jewelry items you can purchase in bulk is always new and in stock. So if it’s that peak time of the month when parties and events are far too many, you can rest your mind knowing you’ll always have what your clientele are looking for. Do you own a physical storefront in town? Or are you just starting with online selling maybe? There’s no better time to purchase Wholesale Jewelry Fashion but today! Check out Wona Trading for new items daily.

4 Popular Styles of Wholesale Hair Accessories to Pick up

 

Picking out wholesale hair accessories for your store might feel like a clear choice, but it can feel difficult from there once it comes time to pick out the exact styles you want lining your shelves. We have so many shapes and designs of hair accessories at Wona Trading, that we have a solid idea of what are the most popular styles that people like to see when shopping in stores or online. Based on our experience, here are the main styles of wholesale hair accessories you should consider offering in your shop.

Headbands

Headbands are a classic, timeless accessory that can easily work into anyone's personal style, regardless of age. They sit right at the intersection of form and function, allowing people to push and hold their hair back while adding a little style to their look. Headbands are great for building a very preppy, polished, and classic look. Many of the designs we have for wholesale hair accessories at Wona Trading also fall naturally into this sort of style because of all the options with details like embellishments, stones, pearls, and quilted patterns. In addition to these more baroque, classic designs, we also have many that feel much more casual and suited for daily use. These styles could be traditionally rigid or made of elastic so that they stretch over and around the head comfortably. There are also plenty of fun seasonal styles that match the holidays perfectly, so you can choose a few designs of wholesale hair accessories that fit for the upcoming holiday if you feel sure that your customers would enjoy those fun, silly styles like headbands with antlers.

Hair Clips

People with medium-length to long hair often prefer to tie up their hair using hair clips as opposed to ties because of the ease of use and style. Many find it more comfortable and gentle on their hair than an elastic band, so it can be used as an everyday style, whether or not they plan to dress up more and leave the house for the day. It is a great, minimalistic style that lends itself well to either be worn casually or in a more refined way, based on the design of the hair clips being used. It can be used daily just to get the hair out of the way or for more dressy occasions to create a certain style. Hair twists are elegant and appear as an elegant and chic way to style your hair. Beautifully designed hair clips can fit just this sort of look. When shopping for this style of wholesale hair accessories, consider how your customers might want to use their hair clips so you can have a better idea of which styles to pick out. We certainly have a great selection of designs for you to look through, featuring different colors, patterns, shapes, sizes, and even embellishments on thrones that have an added detail to them.

Barrettes

If you have a considerable amount of parents shopping at your store, you may want to consider putting some barrettes up for sale. That's not to say that these are exclusively for small children, not in the least, but it is a popular style of hair accessory for young girls because it quickly adds a little style to the child's hair without being too fussy. There are also many other options for adults that are more elegant and classic, perfect for day or night. These have a huge amount of diversity with nearly endless designs to choose from.

Hair Bands & Ties

When it comes to practicality, hairbands are right up there with hair clips as an easy way to get your hair away from your face and neck. These also have quite a bit of variety with scrunchies and decorated elastic ties that come with ribbons, bows, rhinestones, and other design elements. These are universally popular accessories that are loved by people of all ages. It is simply up to you to pick out the specific styles your customers would like the best.

You may find it difficult trying to explore all of your options for wholesale hair accessories, but breaking things down into categories may be a good way to help you organize your options and focus on selecting pieces from each of these groups. It will help to keep you reminded of which styles your customers will likely appreciate the most and make it easier to create a list of the sorts of products you want for your store. Just a glance at our options for wholesale hair accessories will tell you that we have lots of designs for you to choose from, with new styles coming in all the time, reflecting the current trends. Explore all of your options with Wona Trading and see what pieces make a good fit for your shop.

5 Best Tips for Buying Wholesale Fashion Jewelry

 

Generally, the main word of advice that anyone would give you when buying wholesale fashion jewelry or any kind of wholesale goods for that matter, is to remember who your customer is and keep that in mind as you shop for your store. This is incredibly important advice that you would not want to ignore since it is such a simple, but useful concept. The purpose of purchasing wholesale products for your store is to draw in new and existing customers to shop with you, so you want to make sure that they see things in your store that they are interested in buying. It is no easy task trying to determine what exact types of products will sell well with your current customers and lure new ones to you, but it is a skill that can be developed over time, and it is something you can learn more about with a bit of advice. We have worked with a huge number of retail stores offering fashion jewelry, so we do have quite a bit of experience in this regard as we have seen and supported many successful transactions of fashion jewelry and accessories that worked out well for the store. We now have some advice that we would like to pass on to you, so that you might find the process of shopping for wholesale fashion jewelry to be a little easier. As you shop with Wona Trading, please consider the following points and think of your customers every step of the way, so you can always focus on your main purpose for buying wholesale fashion jewelry: to get your audience excited to shop from your store.

1. Create a Balance

With all of the many styles you have to choose from, being so distinct from one another, it is easy to become overwhelmed. You might feel like you are being pulled in every direction at the same time, but with a limited amount of space for products in your store for jewelry, you have to be careful with what you choose. It is good to remind yourself that you do not have to place all of your eggs in one basket, so to speak. You can spread out the kinds of jewelry you offer and not just stick to several options of one style. Offer a range of jewelry styles, so that your customers can have options and not be limited to one sort of niche style. Choose a mix of more simplistic, minimal designs that are easy to wear every day, and some other styles that offer more color and fun designs. The same customer might even shop for both styles for different outfits and occasions. Create a balance with your selection and let your customers show you what they want.

2. Learn About Trends

Researching trends can be a tricky process, but once you get into a rhythm of checking certain sources, you should be more comfortable and faster at it. Understanding what the current trends are is incredibly helpful when shopping for wholesale fashion jewelry because the styles are ever changing and people will usually seek out the most recent trends to keep up with what celebrities and influencers are wearing. You can find out what the current trends are for jewelry by looking online to articles and pictures of celebrities and style forecasts to see what is expected to gain traction in the near future.

3. Experiment on Occasion

It is a good idea to keep styles going in and out of your store so that your selection does not remain static and you can keep the attention of customers. One way to do this is to occasionally try out completely different styles compared to what you just had. Then you can test how well they perform in your store and get a feel for how your customers feel about that sort of design. You can do this with just one or two designs every time you order so you can maintain your consistency.

4. Curate Your Collections

Creating complete collections that fit within a theme could potentially help you to draw in more customers and encourage sales better. People are attracted to clear branding and themes, so you can capture their attention by curating your products so they look good together and individually. This might encourage them to buy more than one piece as they see how well they pair with each other.

5. Provide Jewelry Displays

In addition to offering a thoughtful selection of fashion jewelry, you might want to offer some jewelry display pieces that your customers can use to store their jewelry. It will encourage them to organize their products and remind them of the extra space they still have for more jewelry to fit. It also helps them to imagine all of their items set up on display beautifully, which creates a vision that they can easily bring to reality.

While creating this list of advice, we wanted to lay out the best general advice we could think of that would generally work for any business buying wholesale fashion jewelry for their store. We laid things out as simply as possible so that the main idea could come across loud and clear. Essentially, the main thing you want to focus on is choosing jewelry that your customers will like and purchase, which is much easier said than done, but once you have a good idea of what you are doing, it should become much easier over time. Just start with a look at who your customer is, what that person is like, and what they would normally wear. Then go from there in shopping for wholesale fashion jewelry and accessories. We carry a wide selection of options for jewelry here at Wona Trading, so no matter what sort of tastes and preferences your customer has, you should be able to find what you need right here. If you have any questions about our products or what the process is like shopping with us, feel free to reach out to our customer service team and we will be happy to answer your questions.

What Makes a Good Jewelry Wholesaler?

When you need to properly stock your business with costume jewelry, you need the right jewelry wholesaler to supply you with the best products. Choosing the perfect wholesaler can satisfy both you and your customers’ needs. But, how can you weed out the good wholesalers from the bad?

There is one reputable jewelry wholesaler that you can depend on to satisfy your needs: Wona Trading Inc. We have an almost infinite supply of costume jewelry: necklaces, bracelets, rings, pendants, brooches– anything you could imagine. Plus, we have themed products, like Christmas, Halloween, patriotic, and so much more. Whatever your customers are looking for from costume jewelry and beyond, they can find it in your business when you rely on Wona Trading Inc.

Unfortunately, it can be a difficult feat to pick out the good jewelry wholesalers from the bad ones. But, there are some key signs you can look for in your research to help you find the best of the best. Let’s look at just some of these signs of a good jewelry wholesaler so you can confidently select the right one for your business and clientele.

1.  The Right Products

This is an obvious point, but still an extremely vital one. The best wholesalers should have a lot of products for you to choose from when it comes to costume jewelry. There are numerous options they should make available for you, including but not limited to:

• Necklaces
• Brooches
• Earrings
• Headbands
• Sunglasses
• Bracelets
• Nose Rings
• Body Jewelry
• Anklets
• Watches

All of these products should be offered by a reputable supplier. Not only that, but these products should be high-quality and made with care. You wouldn’t want to provide your customers with costume jewelry that is poorly made, have issues such as missing pieces, faulty printing of designs, and any other undesirable cosmetic and functional problems.

2.  Extra Products Available

When you are looking for the right costume jewelry wholesaler for your business, they must have the products that you know your store needs. But, what if you or your customers are looking for something else, like keychains, bags, hats, face masks, or hair accessories?

A good wholesaler should have these extra products available for you. While it’s important they have the exact products you know you need, they should also have other products available just in case you suddenly need to stock your store with different and more varying products. When customers require a specific product you don’t have or even when the latest trend arrives, you’ll be ready.

At Wona Trading, we have a nearly infinite catalog of products that will suffice for nearly any business. We have all of the aforementioned costume jewelry pieces along with:

• Hair accessories
• Bras and hosiery
• Apparel
• Cosmetics
• Hats
• Bags
• COVID-19 wear and hand sanitizer

Within these categories, we have a plethora of options, styles, designs, and sizes. All of our products are also of the highest quality: just what you need out of your business’s supply to keep your customers satisfied and coming back for more. Plus, we add new items to our website every day! The more, the merrier, after all.

3.  Right Pricing

Good products usually cost more money. However, you shouldn’t have to pay an arm and a leg for the right products, either. When buying wholesale items, you should get discounted prices because you’re buying in bulk rather than simply buying single items.

With us at Wona Trading Inc., you will never be expected to make a minimum purchase. You could purchase one item to thousands of items at any one time! So you can get just what you need without needing to worry about paying a minimum price. We also offer you options for purchasing items individually, but also by the dozen. Our dozen pricing options offer a discount on the price if you were to get the same items individually.

4.  Physical Location

This point is especially important for new customers. When you want to ensure that you are getting the right products with the right quality, then the supplier should have a physical location for you to visit. There, you can see for yourself what you are about to buy before doing so for optimal quality assurance and peace of mind.

Not only that, but if you ever have any questions or concerns that you need to be addressed by a physical person, then the supplier’s physical location could certainly assist with that. Fortunately, we have a location in the heart of New York City for your convenience. You can come visit our storeroom to talk with our passionate staff and investigate our products for yourself.

5.  Shipping

While going into a shop is a unique experience, there are still moments when you require the convenience of online shopping and need to receive your purchases via mail. Therefore, it’s important that whichever jewelry wholesaler you choose to conduct business with has shipping options available. They should provide you with overall excellent shipping and handling services.

6.  Credibility and Experience

Like with any business deal, you need to ensure that the other party is reputable and legitimate. Therefore, considering their amount of experience in the industry is an important piece of the puzzle. The longer they’ve been in business, the more dependable they will most likely be.

Credibility should also be considered. Take into account the ratings and reviews of previous customers to get a better idea of what kind of products, customer service, and overall services you can expect from them.

We at Wona Trading Inc., for example, were founded in 2004 and have excellent reviews online. On Facebook alone, we have worked hard to receive our 4.7 out of 5 stars. It’s just one of the many signs that we take our customers’ satisfaction seriously.

These are the top six most important features of a good jewelry wholesaler that you can depend on. Be sure to investigate our many products on our website so you and your business can experience the Wona Trading Inc. difference.

Top 5 Costume Jewelry Pieces for Any Business

Costume jewelry has long been admired and loved by people of all ages and genders. It’s inexpensive, glamorous, colorful, and fun! They can be worn to so many different occasions and enjoyed by all, both wearers and observers alike.

If you are a business that sells these products, you are well aware of the craze costume jewelry has become and will continue to be. It’s a profitable market and your customers simply love them. Therefore, it’s a great idea to have these beautiful pieces of jewelry in bulk so your customers have ample options to choose from and have plenty of reasons to return to your establishment for more.

The question is, however, which wholesale costume jewelry should you invest in to make your customers as happy and stylish as possible? Let’s look at the five most important pieces of wholesale costume jewelry your business should purchase.

1.  Bracelets

One of the most important pieces of costume jewelry is the bracelet. These pieces of costume jewelry are easy to put on and wear throughout the day, so it’s only natural that people love to have as many of these as they can get their hands on.

Many folks who wear costume bracelets tend to have and wear multiple at a time, so it’s key to have these available in bulk and a wide array of colors, sizes, and designs. The possibilities are endless with costume bracelets. A child could fall in love with a gummy bear charm bracelet or a teenager could love the simplistic yet colorful rhinestone ball bracelet.

For those who enjoy wearing multiple matching bracelets, then considering our beaded stretch bracelets is an excellent choice. These come in a variety of colors: black, pink, brown, mint, red, or even multi-colored.

Another costume bracelet certain businesses need in stock is the rhinestone pave split cuff evening bracelet in both silver and gold. These are stunning pieces that can be worn in any setting, from casual to formal. It’s no wonder why these are beloved pieces!

2.  Necklaces

Necklaces are equally as important as bracelets when purchasing wholesale costume jewelry. These pieces are easy to slip on and accentuate any look, outfit, and style. They also come in a wide variety of looks, colors, lengths, and designs.

Any business that has costume jewelry should have a large selection of necklaces available for their clients. We have pages upon pages of necklaces available, but some of our most popular pieces are those that cater to individual zodiac signs and faceted bead necklaces.

We have eye-catching pieces of classic costume necklaces like the aforementioned pieces, but we also have those that can be worn on any occasion, like our sleek round pearl pendant pieces. These, like many of our other necklaces, can be worn on a multitude of occasions.

3.  Earrings

Earrings have long been beloved by many to accessorize any outfit. We have pieces that work wonders for those who have their ears pierced and for those who don’t. Our earrings can be used for everyday wear or formal occasions.

Our options for stunning earrings are in abundance: clip-on, crystal, fashion, message, metal hoops, studs, pearls and so much more. When offering a wide range of earrings, your customers can easily acquire earrings following their styles, occasions, and other such preferences. 

4.  Rings

Another example of jewelry pieces that applicable businesses should have isrings rings. Costume rings are stunning pieces that bring some life and style to any person’s finger or fingers. They are easy to slip on to bring any look from drab to fab.

We have plenty of options in our ring offerings. We recommend that, when purchasing wholesale costume jewelry for your business, you should have a wide range available. Some great examples are rhinestone embellished metal rings, smile rings, evil eye stretch rings, pave dome stretch rings, rhinestone emerald stretch rings, and marquise stone flower stretch rings.

The above are excellent suggestions that we recommend you have available in your business, but there are plenty of other outstanding options as well. We also have plenty of choices for children as well, like butterfly rings and flower rings.

You should also consider our ring sets, as some customers don’t want to just buy one ring, but would prefer to buy a matching set. A matching set would give them more bang for their buck, but also the option to wear just one, two, three, or more matching rings at one time. This lucite 3-piece ring set is just one fine example. 

5.  Watches

Nearly everyone enjoys bedazzling their wrist with jewelry, but watches have been a popular example of this for centuries. Unfortunately, a lot of authentic watches, such as gold and silver watches, are extremely expensive and deter many potential buyers.

However, if you make costume watches readily available to your customers, they will finally have affordable watches available to them. Plus, they can have one (or more!) that best suits their personality and style.

We have both digital and analog watches available for you to purchase in bulk. They can be accented with rhinestones or a variety of other gems, stones, and colors. We also have plenty of stunning bands. Our bands come in patterns, like zebra and checkered, or they can be made of stones with stretchy material. We also have just bands available for those who already have a watch they love, but want to add an extra bit of flair to it.

We even have plenty of cute options for children and adults, like our popular Rudolph Christmas-themed watch or thinking emoji watch.

When purchasing wholesale costume jewelry for your business, you should sincerely consider the top five: bracelets, necklaces, earrings, rings, and watches. If you have any questions about our offerings, feel free to call us at 1-212-725-3616 or email us at info@wonatrading.com. We can’t wait to help you accessorize your business and ultimately your customers with stunning costume jewelry!

Keeping Up with Wholesale Jewelry Fashion Trends

 

It can be very easy to become overwhelmed by all of the moving parts involved with wholesale jewelry procurement, and there are even more variables involved in wholesale jewelry fashion trends. Whether you are buying for yourself and your inner circle or responsible for the sales of a retail establishment, staying up to date on the latest and greatest involves constant interest, attention, and vigilance.

It might be second nature to some consumers, but when you’re tasked with the success of a fashion outlet, making sure you offer what your customers want is a matter of the utmost importance. You might say it’s kind of a big deal.

Here are some quick suggestions you can follow to stay up to date on current trends with a few other tidbits of wisdom thrown in to help you stay one step ahead of changes in your industry. 

1.    Be active on social media and keep current with what’s trending!

Keep in touch with your customers and see which accounts they are following on social media. Influencers hold a lot of clout on social media, as do some of the more prevalent brands in fashion. They are quick to get ahead of demand by advertising new releases.

Put the feelers out with your customers and see if you can pick up on the most popular accounts that you should also be following. Staying up to date on trending looks and styles will help you ensure that you stock your shelves with the jewelry and fashion accessories that will capture and hold your customers’ attention.

Instagram is only one example, though; you should also follow popular accounts on Facebook and Twitter. Start checking Pinterest out for popular design trends, too. You may be surprised at what you find.

2.    Read the fashion headlines

Believe it or not, print (and digital publications) are still a great way to keep in touch with what’s hot and what’s not. If you do pick your customers’ brains for their interest in certain styles, see what they’re reading, too. You just might be able to pick up some inspiration from a good old magazine - even if it’s published online.

Popular articles and publications often gloss the season’s most popular looks, and where they’re most popular. Even if a trend hasn’t hit your corner of the scene yet, staying ahead is the key to success in business.

3.    Be ready with seasonal styles or event specific pieces

Remember, fashion is subject to change with the season or at a moment’s notice, so if your business is going to develop a successful strategy, keeping up with wholesale jewelry fashion from a seasonal perspective is a must.

Notwithstanding the changes that may arise unpredictably throughout the seasons, it's generally a good idea to keep some season-specific pieces on hand, to match the spirit of the time. Offer winter-themed jewelry and accessories to your customers as well as pieces with more summery vibes. And don’t forget that you should offer jewelry that your customers might want to offer themed favors for birthday parties, weddings, anniversaries, graduations and similar events. Our fashionable jewelry collection includes a wide selection of high-quality costume jewelry as well as high fashion - these are perfect as favors or for themed occasions.

4.    Don’t miss out on an opportunity to mix and match

If you find a piece of jewelry from our collection that you’re sure will be a hit with your customers, then you’re perfectly positioned to expand on that style with a supporting piece of jewelry or a complimentary accessory from our collection.

Don’t forget that you can match necklaces as earrings as well as earrings and bracelets, or that hair accessories and sunglasses can be matched to jewelry as well. You want to offer your customers a selection of jewelry and accessories that will look good in company, and not just individually. Our quality whole fashion accessories turn the wheel over to you.

5.    Capitalize on cash cows

While it’s vital to stay ahead of trends in wholesale jewelry fashion and consumer preferences in general, don’t forget to offer those looks and styles that will never go out of business. While a specific trend in color, finish, enamel, or even a specific stone may fall out of favor, don’t nix an entire portion of your product catalog just because you aren’t sure where consumer preferences will be in a month.

6.    Don’t be afraid to take a risk on a style

All trends start somewhere, and your shop is just as well positioned to set a trend as a tabloid. Confidence and an intrepid spirit (mixed with a little bit of creativity, of course) can get you most of the way there. Of course, a celebrity endorsement will help, too, but you have to work with what you have, and quality wholesale fashion accessories are a good start!

If you have any additional questions about our wide range of fashion accessories and jewelry, please feel free to get in touch with us. You can reach our customer service team at 212-725-3616.

By the way, follow us on our social media accounts - check the right side of the page for our Facebook, Instagram and others - we’re always adding new items, and following us will keep you ahead of the curve.

Advice for Buying Wholesale Costume Jewellery

There are so many styles of jewelry and accessories that vary drastically from the next, it is no wonder that people get confused when shopping for wholesale costume jewellery. With all of these styles available, you might have a tough time narrowing down your options to a select, curated group to feature in your store. You want to hit all the right marks with your jewelry and accessories so that your offerings sell well every time to stock up. Wona Trading has a large, diverse selection of high-quality fashion accessories for you to explore, so we wanted to give you a good idea of where to begin. When shopping for wholesale costume jewellery, here are some tips you might find helpful.

What Would Your Customers Wear?

This is a good bit of advice for any sort of business, but early on you want to take a moment to identify and describe your normal customer. Ask yourself what the customers who buy your jewelry products look like in a general sense. You want to get an idea of what they are typically like and what they are coming in looking for. Understanding your customer should give you a better idea of what they want so you can prepare your store with those pieces. Some of the characteristics you might want to consider are their age group, lifestyle, and where they plan on wearing the jewelry they buy. People who are big party-goers might want very different jewelry than people who are just heading into work or are going to special events. Create a profile of what your jewelry customer is and use that to imagine the sorts of jewelry they would look for in your store. Then you can remind yourself of that customer profile when shopping for quality wholesale costume jewellery you think they would like. It should help you to keep on track while you are shopping so you stay focused on the sorts of products you are looking for. This generally involves observing your customers over time to pick up on common traits. Once you do that, you should be able to picture what kind of jewelry your customers want and where they would wear it, with some degree of confidence.

Offer Simple Styles

With all of the wild designs and fun trends of jewelry and accessories constantly coming out everyday, it is easy to get lost in the excitement of whatever is new. However, you might come to realize that new and trendy is not always the best choice for your shop. Sometimes it is better to hold back on all of the color and design and instead choose something that is more simple. Despite what you may be used to seeing in film and television, people do not always like flashy, bold outfits with attention-grabbing fashion accessories.

Many people actually keep their jewelry pretty simple, even if they like to wear different styles and have a good sized collection of jewelry and accessories. It is just their preference to have more subdued styles, so you might want to give them those kinds of options if you notice your customers mainly wearing things like stud earrings, small pendant necklaces, or sterling silver bands. For customers like this, it might be easier to shop for wholesale costume jewellery because you do not have to diversify as much as you would with trendier customers. What you will instead have to focus on are high-quality, minimalist designs. This is not always the case and will depend on your particular customers, but if they do fall into this category, you should find no trouble providing them with options. While we do keep a large selection of trendy wholesale fashion jewelry and accessories at Wona Trading, we also provide a fair amount of classic costume jewellery for you to consider.

Consider the Time of Year

Although simple, classic styles tend to work all year round, the same can not be said about all styles of jewelry. Just as people tend to change their outfits and color palettes at different times of the year, people tend to vary their jewelry. With the weather and general atmosphere changing, people tend to be attracted to things that fit in with that season's styles. This includes more playful, bold earrings and bracelets in the summer compared to statement rings and necklaces in the winter. The time of year also correlates to different events that take place at certain points in the year like holidays, graduations, or vacations. During these times, people will be seeking out jewelry that fits into their upcoming plans, so you want to offer that around the same time that they will be shopping.

You should keep your inventory of costume jewellery dynamic, changing throughout the year so it will stay fresh and seasonally appropriate. That means that you will have to anticipate these seasonal changes or events and purchase your wholesale costume jewellery ahead of time to be ready. You might want to mark up a calendar with particular dates to remind yourself to purchase your inventory in time. This should help you stay ahead of the game.

Diversify Your Styles

Try to make sure that you keep a diverse selection of styles in your store so that your customers will have a good range of options. That does not just mean buying more jewelry, but buying different styles of jewelry. If you are not mindful of it, you may accidentally order several styles of rings and earrings, but completely neglect necklaces and bracelets in the process. You should try to have a range of styles in each product category so that your customers will feel like you have a robust range of styles and not just a handful of one particular type of jewelry. Even if they are not sure of the exact style they want, as long as they know they want to browse for jewelry, they should be able to shop for the styles that stand out to them from a group. For that to happen, you will have to remember to create a mix of styles with your inventory. A mix of trendier styles with classic designs and more dramatic pieces all thrown together. And a good number of options across categories like rings, necklaces, bracelets, brooches, watches, and earrings. Give your customers a range of styles to choose from, and they will tell you what they want.

Know the Trends

While we did take some time to discuss those customers who prefer simpler designs of jewelry, we shouldn't forget those who enjoy trendy styles. These styles are popular for a reason as many people like to play around with their jewelry and wear different styles that veer away from classic and simple. Trendy styles of wholesale fashion jewelry give you plenty of options to choose from and several directions to go in, so you have more to offer customers. Before shopping for wholesale costume jewellery, you should look at the current trends and see what your customers would be interested in. Learning about the most recent trends can be pretty difficult because they change so often and sometimes seem to come out of nowhere suddenly.

To help you follow the newest trends, you really want a wholesale jewelry supplier that keeps up with trends like Wona Trading. We are constantly refreshing our selection of wholesale costume jewellery, so you know that you can find what you need here. This comes in handy when you realize that you do not have time to research current trends or you just do not have an idea of where to go. A reliable wholesale jewelry seller should be able to give you a little extra support in providing you with good options, so you will never be too far off base. 

Consider Body Jewelry

This seems to be a good fit for its own discussion since body jewelry is so often distinguished from typical jewelry. It's worn less often and seen as being more bold and daring than many other styles of jewelry. Although it might sound like it is less of a viable option because of that, it could actually be a smart choice for your business. If your customers are interested in body jewelry, but do not see them very often in stores they normally frequent, you could help to occupy that void. Body jewelry is normally associated with the summer and warm weather because people can show off the jewelry better with less bulky clothing. Once the temperatures start rising, you might want to bring in some pieces of body jewelry to give your customers the option. Of course, your customers may not be the type to enjoy body jewelry, but you will still want to give it some thought even if that is the conclusion you ultimately come to.

Test Out Ideas

If you are unsure about how certain styles of jewelry, like body jewelry for example, will perform in your store, you may want to give them a trial run. This is a good idea for those who want to branch out their options and see what will work for their customers. You should consider testing out new styles of costume jewellery to learn more about your customers and see what the breadth of your options are. Give some new styles a chance by purchasing smaller quantities every now and then and observing how they perform. Check to see how often your customers look at those pieces but ultimately leave them behind or if they buy them right away. You do not have to do this too often, but it could be a good idea on occasion to give yourself a refresh on what your customers are like and discover what they might be interested in that you did not even realize.

Create Thoughtful Displays

Presentation can make a big difference in how your customers see your products right away. It establishes a vision or a concept that your customers can get behind to help them imagine wearing the jewelry in a certain kind of way. It doesn't take too much to do either, you just want to have some pieces of jewelry placed together in a way that is complementary. Choose colors that play off of each other well, or place pieces together if they would look good worn together at once. This gives your customers an idea of where they can go with the jewelry and lure them in for a closer inspection. A nice display can also draw in customers who were not initially interested in buying jewelry. As they look around at what’s in your store, they might stop and look closer at the curated display of beautiful jewelry.

Include Jewelry Holders

Just as a bonus note, when you are shopping for wholesale costume jewellery, you might want to also pick up some jewelry holders. While shopping for jewelry, your customers might decide that they could also use a place to display their current and new jewelry. It is just good placement to have them all together and could potentially help drive sales of jewelry at the same time. These are also easy to shop for since we have them available in our shop alongside costume jewellery, so check them out as you shop to see if they spark a light in your mind.

We wanted to make shopping for wholesale costume jewellery a much easier process for you by breaking things down and bringing some things to your attention that you may not have even considered before. Shopping for wholesale jewelry of any kind can be stressful and confusing for anyone. It is much easier said than done to be able to successfully identify your customer and purchase the correct types of jewelry for your store. But with the right information at your disposal and a good jewelry wholesaler on standby, you should be able to figure things out and supply your store with some good options that will make you and your customers happy. We hope this was helpful, but if you have any other questions about our products or what it is like to shop with Wona Trading, please feel free to reach out to us, so we can clear up any of your concerns.